Cookies

1. GENERAL

1.1 These rules are the cookie and privacy policy from time to time operated by Brushi (the “Cookie and Privacy Policy”).

1.2 These rules are supplemental to the Terms and Conditions of this Website (the “Website Terms and Conditions”) which can be found here and the other Rules and Policies referred to in the Website Terms and Conditions. Unless from the context it is obvious that an alternative meaning applies, all words and phrases given a defined meaning in the Website Terms and Conditions have the same meaning in these rules.

2. WHAT ARE COOKIES?

2.1 Cookies are small text files that are sent by a website (including this Website) to your computer or other device each time you visit a website. Cookies can identify your device to the website so that the website understands when a device returns to the website.

2.2 Cookies are not computer programs, and cannot access information or programs saved on your device. They cannot be used to disseminate viruses or to obtain e-mail address or other personal information. They only contain and transfer to the website as much information as the users themselves have disclosed to that website.

2.3 Cookies do not contain confidential information such as your home address, telephone number or credit card details. We do not exchange cookies with any third party websites. Please note that our advertisers and affiliates may also use cookies, over which we have no control.

2.3 Cookies do not contain confidential information such as your home address, telephone number or credit card details. We do not exchange cookies with any third party websites. Please note that our advertisers and affiliates may also use cookies, over which we have no control.

2.4 Cookies are intended to make the interaction between users and websites faster and easier. They help websites work more efficiently, let users navigate between pages on website more quickly, remember a user’s preferences and aim to improve your user experience on a website. They can also help to ensure that adverts you see online are more relevant to you.

2.4 Cookies are intended to make the interaction between users and websites faster and easier. They help websites work more efficiently, let users navigate between pages on website more quickly, remember a user’s preferences and aim to improve your user experience on a website. They can also help to ensure that adverts you see online are more relevant to you.

2.5 The European Union Directive on Privacy and Electronic Communications (the “Directive”) and its subsequent amendments, recognise that cookies are a “legitimate and useful tool” for many activities, including verifying the identity of website users.

2.6 To make full use of this Website, your device will need to accept cookies. We use cookies to allow customers to move from one part of this Website to another and to add items to the shopping trolley without having to login repeatedly. It also allows us to give you accurate information about your User Account and order history.

2.7 This Website also uses cookies to help us enhance your experience by, for example, recording statistics on browser performance or testing new page designs.

2.9 Please be aware that this Website (in common with most other shopping websites) will not work without cookies and therefore we recommend you leave them turned on. For example, if set your browser setting to refuse cookies, you will not be able to add items to your shopping basket, proceed to check out or use any of our services that require you to sign in (if you are a Registered User) or to make a payment.

2.10 If you don’t want to allow us to download any cookies onto your device, please activate the setting on your browser.

3. TYPES OF COOKIES

3.1 Strictly necessary cookies

These cookies enable services you have specifically asked for. These cookies are essential in order to enable you to move around this Website and use its features, such as accessing secure areas. Without these cookies, certain services you, like shopping baskets or electronic billing, cannot be provided.

3.2 Peformance cookies

These cookies collect information about how users use this Website, for instance which pages users go to most often and if they get error messages from our web pages. These cookies don’t collect information that identifies a particular user. All information gathered by these cookies is aggregated and therefore anonymous. It is only used to improve how this Website works. By using this Website, you agree that we can place these types of cookies on your device.

3.3 Functionality cookies

These cookies allow this Website to remember the choices you make or preferences that you have and provide enhanced, more personal features. They may also be used to provide services you have asked for such as watching a video or commenting on a post. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites. By using this Website, you agree that we can place these types of cookies on your device.

3.4 Targeting or advertising cookies

These cookies are used to deliver adverts that are more relevant to you and your interests. They are also used to limit the number of times you see a specific advertisement, as well as helping to measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with our permission. They remember that you have visited a website and this information is shared with other organisations such as advertisers. These cookies may be linked to site functionality. We use marketing organisations to attract new customers to this Website. In order to track where new customers come from these marketing organisations provide us with technology such as smart pixels and transparent GIF files. That technology works by recognising a cookie on your web browser, enabling us to identify which advert brought you to us. The technology is not able to identify any of our customers’ personal details. We also work with such marketing organisations to advertise to Brushi when they are on other websites. These advertising mechanics use cookies. The adverts may be personalised to an individual customer, but the technology is not able to identify any customer personal details. Third-party web analytics software allows Brushi to measure statistics relating to customer usage of the website. This technology uses cookies, but it works at the level of aggregated customers data – it is not able to identify any individual customer personal details.

4. USAGE ANALYTICS

Brushi uses Google Analytics to anonymously track usage statistics to help us improve this Website and mobile app experience. Brushi does not upload any data that would allow Google to personally identify an individual customer, or data that permanently identifies a particular device. We may combine anonymous logged in customer sessions with logged out sessions to help us better understand both types of usage.

4. MANAGING COOKIES

5.1 Your continued use of this Website constitutes your consent to accept these cookies and data collection, however you can set your internet browser to reject all cookies, or to notify you when a cookie is set. You should consult the “Help” section of your browser to learn how to change your cookie preferences. You may also find instructions on how to do this at https://www.allaboutcookies.org/manage-cookies

5.2 If you leave cookies on, remember to log out when you have finished using a shared computer.

5.3 If you wish to control the advertising you see online, please go to https://www.youronlinechoices.eu

5.4 You can find more information about cookies at: https://www.allaboutcookies.org

5.5 To opt-out of Google Analytics for Display Advertising and customize Google Display Network ads please go to https://www.google.com/settings/ads